Find and retain employees - This is one of the biggest challenges facing companies today. Skilled labour is in short supply, good people change jobs quickly and traditional job advertisements bring hardly any results. The question is not only: "How do I find employees?" - but also: How do I keep them in the company in the long term?

Why employees are hard to find

The result is obvious: companies are not finding enough applicants. But the real question is: why? It is often not due to the salary, but to factors such as a lack of appreciation, inability to plan or outdated equipment. Who Find and retain employees must offer more than just a salary - it must create a workplace where people want to stay.

Typical mistakes in recruiting

• Focus only on money: More content is important, but not a long-term binding agent.
• Unclear communication: Job adverts without insights into the team seem interchangeable.
• Long response times: If you only reply after weeks, you will lose candidates.
• No development prospects: Employees ask: "What comes after this job?"

Clarifying the why: Self-reflection for entrepreneurs

Before you go outwards, it's worth looking inwards. Ask yourself questions like:

• Why do employees leave my company?
• Why am I not receiving any applications - is it due to visibility or attractiveness?
• Why do I remain invisible to young people as an employer?

Answering these questions honestly lays the foundation. Because Find and retain employees always starts with clarity about your own culture and leadership.

Finding and retaining solutions for employees

Employee coaching & modern leadership

A crucial point on the subject of Find and retain employees is leadership. It is often not the job itself that is the problem, but how managers communicate. Employee coaching helps to conduct feedback discussions, resolve conflicts and boost motivation. This creates an atmosphere in which people are happy to stay.

Sailing team events as tangible added value

A team that experiences something together grows together. Sailing team events are an example of this: in a confined space, with clear roles and direct responsibility, it immediately becomes clear how important communication and trust are. This experience has an impact on everyday life - and makes the company attractive to applicants. This is exactly where we combine coaching with memorable experiences.

4-week plan for first steps

Practical example: From staff shortages to team cohesion

A craft business with 20 employees had been struggling to retain skilled labour for years. After an internal analysis, management routines were adapted, tools were updated and a sailing team event was organised. The result: more cohesion, less absenteeism and three new skilled workers within three months - because word of mouth made it clear: It's worth working here.

FAQ

"We pay less than others - do we still have a chance?"

Yes, those who offer appreciation, predictability and development opportunities attract and retain employees even without top salaries.

"Why do team events have such a strong impact?"

Because they create emotions. People remember experiences - and associate them with their employer.

"How quickly should we respond to applications?"

Within 48 hours. Speed signals respect and significantly increases the acceptance rate.

Conclusion & next steps

Find and retain employees is not achieved through salary alone. It requires a culture of appreciation, modern working conditions, clear development opportunities and shared experiences. If you start here, you will attract skilled workers - and ensure that they stay for the long term. With coaching and sailing team events, we help companies to do just that.